One of the most distinctive single malts on the planet, Laphroaig prides itself on a singular flavor profile that is unmistakable: smokey, peaty and, for many, nearly unpalatable. As a result, Laphroaig's unique selling proposition reads, "Love it or hate it," which unapologetically opens the door for the kind of edgy, self-deprecating and award-winning creative work that you see below: